The present research aims to understand the feasibility of developing a multidimensional model of performance evaluation for organizational control in companies through ethnographic research. Thus, a bibliographic analysis of the studies presented in the four main events of the Brazilian organizational studies – the Colloquium of Epistemology and Sociology of Administration Science, CBEO, EnANPAD and EnEO - and in the research bases SPELL and EBSCO. The measurement of performance in a company has become a relevant subject for both academic research and practical application, because organizational control of organizational control serves to evaluate and improve the various organizational processes to establish goals and achieve performance standards that become competitive in the market. Given this context, we can see that there is a vast possibility of development in this field, through an ethnographic research, through an investigation capable of showing practices, people, groups, cultures and networks of social relations that participate differently from the tourist market, since the environment in which companies are increasingly turbulent and unstable, and decision makers are constantly seeking methods to achieve improvements in organizational performance. In this sense, it is concluded that this research offers theoretical information that can help in future studies that seek to develop a multidimensional model of indicators, besides being a source of data on the diversity of organizational indicators.
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