The application of Taiji thought in packaging design

摘要

This article starts with the thought of Taiji, and analyzes the related contents of Taiji elements. The visual guidance sequence in packaging design was analyzed through the analysis of the human eye’s visual guidance mode. This paper probes into the symbolic elements of the shape and composition of Taiji graphics, and obtains the concrete practice way of Taiji thought and visual guidance in packaging design, by combining the traditional Chinese Taiji thought with the modern visual conduction theory, a new way of modern packaging design is obtained.