ELEMENTAL ANALYSIS OF ECOLOGICAL ENTREPRENEURSHIP OF CHINESE NEW VENTURES-BASED ON THE PERSPECTIVE OF ENTREPRENEURIAL PROCESS

摘要

Based on the perspective of entrepreneurial process, this paper constructs eco-entrepreneurship elemental analysis framework of Chinese new ventures, which analyzes the types and characteristics of opportunities, resources, and team elements. By fuzzy set comparative analysis (FsQCA), it explores high environmental new venture performance with the structure of the ecological entrepreneurship elements. The results show that as follows. (1) Eco-entrepreneurial opportunities are divided into Pedunculated and intrapreneurship types; ecoentrepreneurial resources are divided into patchwork model and coupling model, and ecoentrepreneurship teams are divided into heterogeneous and homogeneous types. (2) For new ventures with high environmental performance, the structure of their ecological entrepreneurial elements is mainly divided into two categories. The first category mainly includes Pedunculated entrepreneurial opportunities, patchwork-type entrepreneurial resources, and homogeneous entrepreneurial teams. The second category mainly includes intrapreneurship entrepreneurial opportunities, coupling entrepreneurial resources, and heterogeneous entrepreneurial teams.