A Case Study on Financial Support of Urban Cultural and Creative Industry

摘要

Since the beginning of this century, the cultural and creative industry has been developing rapidly in cities of China. As an important part of modern service industry, the financial support is indispensable for its emergence and development. Based on the relative data of Ningbo cultural creative industry financing supply and demand, in this paper, the present situation and existing problem of financial support to cultural creative industry are analyzed, the successful experience of developed countries is learnt from, and the financial countermeasures to promote the development of urban cultural creative industry are proposed from the following five aspects: establishing and perfecting the policy system of financial support, making bank indirect financing work, broadening the direct financing channel of cultural creativity enterprises, promoting new financing modes, optimizing the external environment of matching between financing and culture.