Ultra-processed food product brands on Facebook pages: highly accessed by Brazilians through their marketing techniques

Paula M Horta; Fernanda T Rodrigues; Luana C dos Santos

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Ultra-processed food product brands on Facebook pages: highly accessed by Brazilians through their marketing techniques

机译：Facebook页面上的超加工食品品牌：巴西人通过其营销技巧获得很高的评价

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摘要

To analyse the content and extent of marketing of ultra-processed food products (UPP) and their brand pages on Facebook, which are highly accessed by Brazilians.

机译：分析巴西人高度访问的超加工食品（UPP）及其在Facebook上的品牌页面的营销内容和范围。

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《Public Health Nutrition》 |2018年第8期|共5页
作者
Paula M Horta; Fernanda T Rodrigues; Luana C dos Santos;
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中图分类预防医学、卫生学;
关键词
AdvertisingIndustrialized foodsFacebookMarketingSocial mediaFood publicity;

机译：广告工业食品Facebook营销社交媒体食品宣传;

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专利

1. Ultra-processed food product brands on Facebook pages: highly accessed by Brazilians through their marketing techniques [J] . Horta Paula M., Rodrigues Fernanda T., dos Santos Luana C. Public Health Nutrition . 2018,第8期

机译：Facebook页面上的超处加工食品品牌：巴西人通过其营销技术高度访问
2. Ultra-processed family foods in Australia: nutrition claims, health claims and marketing techniques [J] . Claire Elizabeth Pulker, Jane Anne Scott, Christina Mary Pollard Public Health Nutrition . 2018,第1期

机译：澳大利亚的超加工家庭食品：营养声称，健康声称和营销技巧
3. Ultra-processed family foods in Australia: nutrition claims, health claims and marketing techniques [J] . Claire ElizabethPulker, Jane AnneScott, Christina MaryPollard Public Health Nutrition . 2018,第1期

机译：澳大利亚的超加工家庭食品：营养索赔，健康索赔和营销技巧
4. USES AND GRATIFICATIONS OF BRAND FAN PAGES IN SOCIAL NETWORKS - AN EMPIRICAL STUDY ON FACEBOOK BRAND FAN PAGES OF FOOD AND BEVERAGE BRANDS [C] . Barbara Kleine-KalmerMBarbara.kleine-kalmer@uni-bremen.de, Christoph Burmann AMA Summer Educator s Conference . 2014

机译：社交网络中品牌粉丝页面的用途和满足 - 对食品和饮料品牌Facebook品牌粉丝页面的实证研究
5. Internet marketing techniques targeting children on food and beverage brand web sites: A content analysis and nutritional comparison. [D] . Pacella, Danielle N. 2010

机译：在食品和饮料品牌网站上针对儿童的互联网营销技术：内容分析和营养比较。
6. Ultra-processed family foods in Australia: nutrition claims health claims and marketing techniques [O] . Claire Elizabeth Pulker, Jane Anne Scott, Christina Mary Pollard -1

机译：澳大利亚的超加工家庭食品：营养声称健康声称和营销技巧
7. Relationship between Marketing to Children on Food Labeling and Critical Nutrient Content in Processed and Ultra-Processed Products Sold in Supermarkets in Lima, Peru [O] . Daniella Torres-Schiaffino, Lorena Saavedra-Garcia 2020

机译：秘鲁超市中销售于食品标签和临界营养含量的儿童与临界营养含量的关系

Ultra-processed food product brands on Facebook pages: highly accessed by Brazilians through their marketing techniques

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