Mudslinging on Twitter During the 2014 Election:

摘要

Following the work of Evans, Cordova, and Sipole, we examine the way that candidates for congressional seats in 2014 used Twitter during the last 2a??months of their campaign. Using a content analysis of every tweet sent by all candidates for both the US House and Senate, we show that particular individual-level and campaign-specific characteristics are related to whether and how often candidates go negative on Twitter. In particular, we show that there are differences based on competitiveness, incumbency, gender, and partisanship.