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Shared Value and Its Regional and Industrial Reflection in Corporate Projects

机译:企业项目中的共享价值及其区域和行业反思

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The article analyzes Shared Value (CSV) implemented projects by regions, social issues, and industries that are involved in pursuing the CSV concept. Project preferences by region show South America, Central America and Caribbean, Global scope and Africa as key targets of CSV projects, followed by North America and Asia. Europe, both Western and Eastern, is at the edge of interest with only several projects implemented. Project preferences by industry clearly show that companies capitalize on their strengths and professional focus. Analyzed Shared Value projects proved simultaneous value to a wide range of corporate stakeholders by creating new products or services, redefining productivity in the value chain or enabling local cluster development. Given the strategic nature of CSV projects, top management initiative is necessary. Numerous world-wide proven Shared Value business cases could serve as inspira-tion for Central European leaders in creation of their future strategies. Successful CSV pro-jects implemented in the Czech Republic are mentioned.
机译:本文按参与CSV概念的地区,社会问题和行业分析了共享价值(CSV)实现的项目。按地区划分的项目偏好显示,南美,中美洲和加勒比,全球范围和非洲是CSV项目的主要目标,其次是北美和亚洲。西方和东方的欧洲都处于关注的边缘,仅实施了几个项目。行业的项目偏好清楚地表明,公司可以利用自己的优势和专业精神。通过创建新产品或服务,重新定义价值链中的生产力或支持本地集群开发,已分析的共享价值项目证明了对广泛的公司利益相关者的同时价值。考虑到CSV项目的战略性质,高层管理人员的主动性是必要的。许多在世界范围内得到证明的共享价值商业案例可以为中欧领导人制定未来战略提供启发。提到了捷克共和国成功实施的CSV项目。

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