Connecting The Crm And Voice

摘要

When you log into your CRM system you will typically get information at your fingertips on the e-mails, IMs, texts, web responses, even chat sessions conducted and received by your staff. You can also determine how quickly your agents and salespeople are responding to leads and inquiries, read the content of these interactions, and track their close rates. Yet without spending tens of thousands of dollars or more you can't find this information out from voice, even though it is still the most important interaction channel. While there have long been links to phones i.e. CTI, they do not permit the intelligence from calls to be transmitted to CRM applications.