Change Is Good-So Get Used to It

摘要

When he became one of the first reporters to cover technology as a beat, back in 1980 for the San Jose Mercury News, Michael S. Malone made telling the story of Silicon Valley his raison d'etre. Then, in books such as 1993's The Virtual Corporation, Malone boldly-and presciently-described how technology would reshape corporaternreality. In his 2007 book, Bill & Dave: How Hewlett and Packard Built the World's Greatest Company, he reached into the past to chronicle the Valley's first startup. Now, with The Future ArrivedrnYesterday: The Rise of the Protean Corporation and What It Means for You, Malone has his forecaster hat back on and another game-changing theory.