Josh Reich

摘要

Ask Josh Reich about banks, and he's quick to tell you they "suck." Traditional banks, Reich says, have become giant tangles of computer systems that can't talk to each other and can scarcely keep track of their customers. So the 32-year-old developed what he calls BankSimple, an alternative bank with "the agility and mindset of a tech company."rnReich, a former equity researcher at a New York investment fund, last year co-founded BankSimple with former McKinsey consultant Shamir Karkal, a fellow graduate of Carnegie Mellon business school. Though the pair have spent almost nothing on marketing and haven't started providing service, BankSimple has generated enough buzz online that thousands of people have already signed up. This fall, Reich plans to begin serving an initial 10,000 customers.