Climate Control

摘要

The weather-systems companies exhibiting at NAB 2004 share one fundamental belief: If you win the weather game, local news will win the ratings game. And no fewer than five converging fronts in weather technology will meet in Las Vegas: localization, ease of use, graphics, 24/7 weather, and multimedia viewer outreach. NAB attendees shopping for weather systems will likely hear such phrases "hyper-local," provider agrees, stations need to more-precise data.