'The Tube' Rocks

摘要

Somehow, "I want my secondary digital channel!" just doesn't have quite the ring to it that "I want my (MTV!" once had. But Raycom Media is betting TV viewers who yearn to watch a true music-video channel—and long ago gave up on lifestyle-centric MTV and VH1—will eagerly turn to The Tube Music Network, made possible by the government-mandated digital-spectrum upgrade. Raycom is not getting into the cable-network business; it is simply using the additional digital spectrum for something other than adding high-def options.