Big Change in Little Rock

摘要

The goings-on are highly "volatile" these days, in the words of one general manager, in typically staid Little Rock-Pine Bluff, Ark. There are anchor departures and market leader changes, and few areas have experienced the ongoing trend of consolidation as much as central Arkansas. "There's been a lot of change in a market that has not seen much change in a generation," says Mike Vaughn, VP and general manager at KARK-KARZ. "Everyone in town has had to embrace change."