Advertisers like what they see in redesigned'Journal'

摘要

Jim Garrity, exec VP-CMO of financial services company Wachovia Corp., has been impressed with the redesigned Wall Street Journal, which rolled out Jan. 2. "They did their homework and are using the publication in a holistic sense, which is where print fits in with their customers' needs," he said. "They've made a shift editorially to do more coverage of the business of emerging technologies, emerging media and how to communicate with your customers, which gives me another reason to read the Journal every morning."