Vueling: a Catalan phoenix?

摘要

In 2004 Vueling, a new low cost carrier, set up in Barcelona with strong expansion plans.rnVueling floated on the Madrid stock exchange in 2006 with promises of profitability and great growth prospects. Throughout 2007, however, it found that its very existence had spurred an intense price war within the domestic Spanish market as SAS-owned Spanair tried desperately to ensure its survival and as Iberia redesigned its domestic route network in the face of the expansion of capacity at Madrid, which in itself led to the incursion of easyJet and Ryanair into the Iberian markets.