Customers today often try to shortcut the sales process and get straight to the price negotiation as soon as you have said hello and greeted them. They have done their research, they know what they want, and they want the best price. So how do you deal with that? How do you slow them down, to avoid simply selling on price? That's what my new sales training video on the AM website this month (www.am-online.com/ symcotraining, or at www.symcotraining.co.uk) is all about.
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