After a great show in Sydney earlier this year, the print, sign and display industry heads to Melbourne for a September spectacular at the Melbourne Convention and Exhibition Centre. Visual Impact Melbourne 2015 is coming, and it is coming with a lot of new technology, a lot of new materials, substrates and textiles, lasers, sign systems, accessories, and all the bits and pieces that make the job easier for businesses across the country. The industry is in an exciting phase. The changes and advances in technology have meant that signage and display is able to go further than ever before, innovate and personalise more. There is little that cannot be done. Added to which we are seeing an amalgamation of traditional and digital markets. Businesses are able to offer their customers more, the cost to enter new markets is lower, and the new federal government budget incentives make it a good time to invest in new equipment.
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