E-commerce Logistics In Southeast Asia: Challenges And Opportunities

摘要

We forecast strong growth for Southeast Asia (SEA)'s ecommercernmarket in 2017, with Indonesia's market valuernreaching USD15.9bn, USD4.9bn for Malaysia, USD4.5bn forrnThailand, USD4.3bn for Vietnam and USD3.4bn for thernPhilippines. Increasing mobile and broadband penetration, arnrising middle class with a strong consumer appetite, and arnlarge number of players contributing to healthy competition arernthe main factors behind this growth(see 'Facebook WellrnPositioned To Tap Into SEA e-Commerce', January 12 2017).