Security as an Extension to TAM Model: Consumers' Intention to Use a Single Platform E-Payment

摘要

This article summarises an explorative study of the security that contributes to consumers’ adoption of an integrated, single platform payment system encompassing card, Internet and mobile technologies in the ASEAN. The attempt to survey these areas in an integrated fashion is a novel approach that differs from existing studies which mainly focus on adoption factors of these technologies in isolation as well as focuses on the security elements as an extension as Technology Acceptance Model (TAM). The empirical results from the quantitative analysis suggest that security, perceived usefulness as well as perceived ease of use are significant factors that contribute to consumers’ intention to utilise a single platform payment system. Organisations will be able to utilise the study information for developing products and services that meet the consumers’ single platform e-payment system while also fulfilling their objective of corporate social responsibility.