Rolls-Royce is buying itself access to some of the sharpest minds in universities around the world. But it isn't just the company that benefits, The times when academics could hole up in splendid isolation carrying out narrowly focused research are well and truly over. These days, most university staff and students are expected to have at least one eye on the commercial world, forming links with industry to ensure that their cerebral efforts have at least the potential for lucrative technology transfer.
展开▼
