导视系统中的扁平化设计

摘要

Flat design concept is already applied in the signage system over the world. The core concept of flat design is finding the most simple and efficient visual communication solution, which is consistent with the goal of signage system design. Based on the research of different types of public spaces, thedissertation describes the concept and the development of both flat design and signage system design. Meanwhile, the paper focuses on graphic design, color matching and typography design to analyze the fea-tures, significance and thetrend of how flat design concept applied in the signage design.%扁平化设计被广泛运用于全球的导视系统设计之中，两者有共同的核心目标，即寻求更简洁高效的视觉传达方案。阐释导视系统设计与扁平化设计的概念与发展趋势，并基于对不同类型公共空间的研究，重点从图形设计、配色与字体设计三个方面分析扁平化设计在导视系统中的运用方式、特征、意义与发展趋势。