体育物流管理GIS信息平台的研究与设计

摘要

In this paper,according to the in-depth operation and management of sales channels by the sports enterprises as well as the demand for the overall arrangement and supportive business for the marketing channel work of the enterprises,we studied the sales channel management GIS information platform of sports utilities and using modern information management technology,applied the platform to the overall management of the sales channels of the enterprises that were spread nationwide.%根据体育企业对销售渠道进行深度运营管理以及企业销售渠道工作总体安排和业务支撑的需要,研究和设计体育用品销售渠道管理GIS信息平台,通过采用现代信息管理技术,对体育用品企业分布于全国各地的销售渠道进行全方位物流管理,进一步体育提高企业物流的工作效率和服务水平.