浅谈现代商德建设

摘要

商的本质有二，一是人，二是利。德既包含内在的德性也包含外在的德行。现代商德建设的目标是确立为人民服务的道德理念，集体主义的道德意识，“五爱”的道德基本要求。要重点加强公平交易、诚实无欺、敬畏信誉、义利统一等现代商德的建设。%Business has two natures, namely, people and benefit. Ethics includes not ol but also extrinsic ethic behavior. The aim of the construction of modern business ethics is to set 1 ving the people, ethic ideology of collectivism and basic requirement of ＂5 - love＂. The constru on fare bargaining, honesty, reputation, and righteousness.