论互联网行业相关市场界定--以3Q之争为例

摘要

The dispute between Tencent and Qihoo is referred to as"the first antitrust case in Internet industry."The defi-nition of the relevant market in the case is the starting point to j udge whether Tencent should be accused for abuse of market dominance.The specificity of the Internet industry,with Tencent and Qihoo company as representatives,determines the method defined in the relevant market dominance is different from traditional methods.From the j udgment of 3 Q's dispute made by Guangdong Provincial People's Court,we can conclude the shortage of traditional alternatives analysis method in the definition of the relevant market in the Internet industry.It is necessary for us to innovate the method of defining the relevant market.%腾讯-360案被称作“互联网行业反垄断第一案”，对该案相关市场的界定是判断腾讯公司是否构成滥用市场支配地位的起点。以腾讯公司、360公司为代表的互联网行业自身特殊性决定了该行业相关市场界定的方法不同于传统方法。透过广东省高院对3Q之争做出的判决，可以发掘传统替代分析法在互联网行业相关市场界定中的不足，借助双边市场特性创新互联网行业相关市场界定的思路和方法是极其必要的。