Suburban Sightseeing Farm Design from the Perspective of Behaviordriven Design

摘要

Suburban sightseeing farm has always been restrained by such problems as focusing on form and visual effect, low design level, poor depth, similarity with others, poor sustainability and so on. This paper proposed major characteristics of sightseeing farm design based on core connotations of behavior-driven design from the perspective of cognitive psychology. Cases were taken to analyze the design techniques of sightseeing farm, and it was concluded that sightseeing farm design based on behavior-driven perspective should orient to performancebased, refi ned, individualized and participatory from the four perspectives of highlighting functions, deepening the details, stressing originality, and optimizing experience, in order to provide new thoughts for solving existing problems of current sightseeing farm design.