浅析湖南广电传媒市场发展的机遇与挑战

摘要

With the emergence of new media and new technologies,Hunan Radio and Television media market is now facing both new development opportunities and many new challenges.In order to obtain greater and faster development,Hunan Radio and Television media should seize the opportunities,face the challenges and take appropriate countermeasures.%随着新媒体、新技术的出现,三网融合的推进,以及传媒政策的变化等,湖南广电传媒市场既迎来新的发展机遇,也面临不少新的挑战。湖南广电媒体应抓住机遇,正视挑战,采取相应对策,以获得更大更快的发展。