分析了巴马乡村养生旅游的特征,突出其长寿文化的垄断性、旅游资源的多样性、人与自然的和谐性,指出巴马乡村养生旅游加快新农村建设的步伐主要在于:实现家门口就业,增加农民收入；完善农村基础设施建设；改善农村卫生状况,逐步转变村民观念；促进农村产业结构调整；建立长寿老人保护机制.综合考察了巴马乡村旅游的发展现状,总结了制约巴马乡村旅游发展的瓶颈,即长寿区域环境遭受污染,开发无序、缺乏管理,基础设施亟待改善.在此基础上提出了巴马乡村养生旅游竞争力提升的路径,强调应加强长寿旅游资源的保护,打造农家旅馆示范基地并执行准入制度,建立社区医疗体系,以有利于巴马乡村旅游实现经济效益、社会效益和生态效益的同步提升,进而彰显其旺盛的生命力.%After the analysis of characteristics of Bama rural health-caring tourism,it had highlighted monopolisticness of longevity culture,di-versity of tourist resources,and harmony between human and nature. The paper pointed out that,to accelerate new countryside construction of Bama rural health-caring tourism, it should realize nearby employment and increase farmers' income; complete construction of rural basic facilities; ameliorate rural sanitary condition and transform villagers' thought; promote adjustment of rural industrial structure; and establish protection mechanism ef longevous people. After survey on development of Bama rural tourism, it concluded bottlenecks restricting Bama rural tourism development, which were that environment at longevity area had suffered pollution; that the development was disordered and lacked of management;and that basic facilities waited for improvement. On this basis,approaches for improvement of competitiveness of Bama health-caring tourism had been proposed, It emphasized that it should enhance protection of longevity tourist resources, build farm inn demonstration base,implement admittance system,establish community health-care system,beneficial to realize economic,social and ecological benefits,and further manifesting its exuberant vitality.
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