市场导向型森林公园旅游产品开发研究——以尖峰岭国家森林公园为例

摘要

In order to improve the less satisfactory management of most forest parks in China, the paper proposes the development model of market-oriented forest park, analyzes its connotation, points out its market-oriented management theory, summarizes its three development principles, puts forward its development process, and finally presents the ideas about the developed products of Jianfengling National Forest Park.%针对当前国内大部分森林公园经营状况不理想的状况,提出了市场导向型森林公园的开发模式,并分析其内涵,指出市场导向型森林公园是遵循市场导向理论来进行开发经营的森林公园;总结出市场导向型森林公园开发的三大原则;提出了市场导向型森林公园开发的程序;最后,对尖峰岭国家森林公园的产品开发提出了构想.