This paper based on the binary linear regression modeling analyzes the impact of changes in the price of gold and the stock market index on the stock prices of 3 gold production enterprises listed on the domestic stock ex-change,and came to the following conclusions .Both the fluctuation of spot gold price and volatility of stock market have significant positive impact on the stock prices of gold production enterprises .A rise of spot gold price and stock market index will boost the stock prices ,while a drop of spot gold price and stock market index will cause the stock prices to fall.% 通过建立二元线性回归模型,分析了黄金价格和证券市场指数的波动对在国内证劵交易所上市的3家黄金生产企业股价的影响,得出了现货黄金价格和证券市场指数波动都能对黄金生产企业的股价产生显著的正向影响,即黄金现货价格上扬和证券市场的走强会带动黄金生产企业股价的上涨,黄金现货价格下挫和证券市场的走弱会带动黄金生产企业股价的下跌。
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