Center for Agrarian Sciences;
Federal University of São Carlos;
São Paulo;
Brazil;
The National Council for Scientific and Technological Development (CNPq);
Brasilia;
Brazil;
São Paulo Research Foundation (FAPESP);
Ribeirão Preto;
Brazil;
Department of Retail;
Hospitality;
and Tourism Management;
University of Tennessee;
Knoxville;
USA;
School of Hospitality Management;
Pennsylvania State University;
University Park;
USA;
Center for Food Innovation;
School of Hospitality Management;
Pennsylvania State University;
University Park;
USA;