服务设计理论在社交旅行网站中的应用

摘要

本文以在线旅行服务与社交相结合的网站作为切入点，对社交旅行网站进行关键触点分析和对比，研究社交服务网站设计所要遵循的要素，在使其产生更有价值的服务的同时，增加产品良好的体验度，旨在为同类社交旅行网站的交互设计提供理论指导。%This paper takes online travel service combined with social websites as a starting point, and by key touchpoints analysis and comparison of social travel site, elements of social network service site design is studied for generating more valuable services at the same time. How to increase the product experience to provide theoretical guidance for the similar social travel site of interaction design is also discussed.