浅谈设计对商品附加价值的创造

摘要

Design is the most direct and effective way to create high-value-added goods. Since something is valued if it is rare as a common sense of the economic life, so the enterprises often create a sense of products"scarcity"to achieve this effect. There are two means:firstly“the luxury of quality”and secondly“the luxury of quantity”.%　　设计是创造商品高附加值最直接、最有效的措施和手段。“物以稀为贵”是经济生活中的一般性原则，深谙此理的企业经常会人为地制造产品的“稀缺”以获得这样的效果，而牟取商品的高附加值以追求最大的利润。其手段无非为两种，第一种是制造“量的奢侈”，第二种则是制造“质的奢侈”。