When mobility becomes the new normal for behavior and cognition, it’s time to rethink international culture mobility and culture products. Singular thinking on mobility and culture products, staying at the level of economy and trade has affected our decision making with respect to culture product innovation and possible thinking on future value creation. Indian anthropologist Arjun Appadurai divides cross-border culture mobility into five global spaces and Stephen Greenblatt, literature historian with Harvard University, puts forward five dimensions of culture mobility that provide a direction for fully understanding international culture mobility. In the era of globalization, rethinking the concept of a nation’s culture products means studies of generational possibilities and the vitality of the Chinese culture products from perspectives of immigration, technology, economy, culture and politics among the new context of international culture mobility.
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