Economic Analysis on Informationization of Retailer and Information Sharing with Manufacturer Based on E-Business

摘要

The commerce flow, information flow and capital flow are integrated together which can raise business efficiency, promote the organizational transformation of enterprises and the market economy development. Considering the substitution of commodities, wastage of storage and shocks of demand and supply, in this paper, the profit level and consumer's welfare in the market construction of Cournot competition by manufactures and monopoly by retailer are researched. As the result, the intensity of demand and supply shocks can be weakened, the managing efficiency and anticipant profits can be heightened by application of E-business technologies, but which also coursed losing to consumer's welfare.