The Mechanism of Action and Channelizing Research of Online Sporting News Commentary

摘要

Online sporting news commentaries are attracting more and more fans with its unique charm; it has become an important way for websites to gain their users. Research shows that online sporting news commentaries will be the major battlefield for online sporting news, and the competition between online sporting news would turn to the competition between online sporting news commentaries. This concept is driving me to undertake a systemic research on online sporting news commentaries. Although Chinese online sporting news commentaries have made some achievements, it is enduring its starting stage and less developed. Improving the quality of online sporting news commentaries is an important issue that in front of us. With the help of online media, online sporting news commentaries have made relatively significant progress, problems come as well. Factors like easy access, unaccountable gatekeepers, netizens' random comments hinder the development of online sporting news commentaries. We should correctly understand the problems exist and actively search for solutions, guiding online sporting news commentaries on a sound way of development.