Adding video files for product operational analysis in the web analytical system

摘要

In the web Kansei image survey, one single perspective view, but not the multiple views for detailed product information, is often offered for the subject evaluation. In addition to the multiple views, the 2-dimensional web analytical system proposed in this study integrates the eye tracking system to offer more precise product form preference data. However, it is rarely seen in studies regarding the video files for product operation in the web survey. To solve this problem, video files for the user interface are added in the web analytical system. The web technique and quantitative analytical method will help solve the dynamic problem in the complicated product operation during new product design and development. In this study, three preschool toy ideas are used for the parents' preference in product operation. The survey verifies the suitability and feasibility of integrating video files with multiple views in the web analytical system. This will upgrade the function and service of the web analytical system in the new product design and development.