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Research on Applications of Data Mining in Electronic Commerce

机译:数据挖掘在电子商务中的应用研究

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With the fast development in the subject of computer science and technology, the combination of machine learning algorithms and electronic business is needed. There may be some unpredictable but frequent problems such as delay in shipment, shipping errors caused by E-commerce participants' low efficiency. There are problems will have a negative impact on enterprises participants end up. The efficiency of e-commerce is an important way for a proper evaluation of improving management. In this paper, we propose the theory of knowledge mining based on Rough Set Theory to handle the vague and inaccurate information about the evaluation of supplier and mine the law knowledge that exists between input variables and adverse position. The RST output is then used as the feature and sent to the Logistic regression (LR) to the electronic commerce website product grade. The proposed method, called RST-LR, the discretization process by the attribute values; the minimum attribute set filtering; evaluation criteria; the establishment of calculation accuracy of ranking and assessment system. We simulate and experiment the algorithm and illustrate the accuracy.
机译:随着计算机科学和技术主题的快速发展,需要机器学习算法和电子业务的组合。可能存在一些不可预测的,但经常出现的问题,例如装运延迟,由电子商务参与者造成的低效率造成的运输错误。有问题会对企业参与者的负面影响最终。电子商务的效率是适当评估改善管理的重要途径。在本文中,我们提出了基于粗糙集理论的知识挖掘理论,以处理供应商评估的模糊和不准确的信息,并在输入变量与不利位置之间存在的法律知识。然后使用RST输出作为特征,并发送到电子商务网站产品成绩的逻辑回归(LR)。所提出的方法,称为RST-LR,属性值的离散化过程;最小属性设置过滤;评价标准;排名和评估系统计算准确性的建立。我们模拟和实验该算法并说明了准确性。

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