Research on Enterprise Competitive Intelligence Development and Strategies in the Big Data Era

摘要

The advent of big data era is bringing fundamental changes to the way the data use in all industries. On the top of knowledge pyramid, competitive Intelligence is bound to be impacted. This article first explains the concept and characteristics of big data, and then analyzes the status of big data development. On this basis, deeply analyzes the impacts big data brings to competitive intelligence, including the opportunities and challenges. Finally, discusses strategies of enterprise competitive intelligence focusing on competitive intelligence systems, intelligence organization team, resource sharing and collaboration, and intelligence security system.