Entrepreneurial Alertness: Mental Schema to Entrepreneurship Opportunity Recognition

摘要

The author developed a scale for entrepreneurial alertness on the basis of previous literature. Two samples of entrepreneurs (n=104, n=277) were investigated, in comparison with one sample of managers (n=166). After EFA, CFA and MANOVA, the results indicated: ①The conceptual model was comprised of three aspects (prospecting, refraining and sensitive foresight), with acceptable statistical parameters. ②Significant difference existed among those three dimensions between entrepreneurs and managers, and were varied with prior experiences.