Global demand for electricity is growing. In addition to growth in average demand, there is a growth in peak demand. This growth in peak demand leads to the need for more electricity generation. Today, peak power is typically supplied by gas-fired power plants, which emit approximately 1,135 pounds of carbon per megawatt hour and have other social and environmental impacts. Internet-enabled Demand Response is a new, alternative solution to the peak demand problem. Instead of generating power to supply peak demand, power providers call on enrolled customers to temporarily reduce their consumption during times of peak demand in return for cash. EnerNOC is a leading supplier of Demand Response solutions to power providers. It uses Internet-based technology to monitor electricity use in real-time and ensure that the customers achieve their promised reductions. As of December 31, 2007, it had 1113 megawatts under management, the equivalent of roughly 10 medium-sized peaking power plants.
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