SUBMARINE CABLES: TOP LINE GROWTH STRATEGIES FOR 2006

摘要

At PTC 2005 we spoke about how to restructure and turned around a business in hostile market conditions. With the continued emergence of IP technology, growth opportunities for those companies who can blend operating realities with the innovation and increased demand for High speed secure IP networking emerging in interesting pockets of the world. Top line growth is an intentional activity. The days when Submarine cable related business could rely upon an unceasing flow of business from well heeled, global telecommunications providers are behind us. Innovative business development strategies are of the utmost importance to an industry which is being irrevocably altered by the migration away from proprietary telephony networks and the increasing liberalization of laws governing the communications both locally and internationally. The submarine cable industry has often been accused as being too reactionary, suffering from a lack of innovative spark. We believe that is no longer the case. With a number of new entrants into global markets consumers on a global scale are being introduced to a level of communication choices never before imagined. Subsea engineering providers who are engaged in the business of these emerging markets stand realize significant growth potential.