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E-BUSINESS CONCEPT AND INDUSTRIAL STRUCTURE APPROACH: AN EXAMPLE OF TELCO'S E-BUSINESS STRATEGY

机译:电子经营理念和产业结构方法:电信电子商务战略的一个例子

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This paper is a pilot study that expands the definition of e-Business from the perspective of suppliers and constructs a strategic framework, in particular, for telecommunications provider. For this purpose, a structural stratum of the market-demanded e-businesses will be scrutinized first followed by the major strategies of providers, and will be illustrated using diagram of structure-service and product mapping. Furthermore, some conditions in the success of those strategies will be proposed.
机译:本文是一项试验研究,从供应商的角度扩展了电子商务的定义,并构建了一个战略框架,特别是电信提供商。为此目的,将首先审查市场要求电子商务的结构阶层,然后审查提供者的主要策略,并将使用结构 - 服务和产品映射进行说明。此外,将提出这些战略成功的一些条件。

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