Study on Shanghai's Accelerating Plan for Tourism and Foreign Investment: Case Study on Shanghai Ocean Aquarium Project

摘要

Shanghai is well known both home and abroad not only as prosperous metropolis with rich cultural resources,but also for a number of new tourist attractions that have been developed in recent years. It has very good value of tourism development and scientific research. In order to enhance the tourism development and more foreign investment,the Shanghai government has long started an integrated accelerating plan. This plan covers resources conservation,management & operation,tourism service & marketing,industry consolidation,etc. Great changes have taken place in the administration & management of the Shanghai since then. This paper makes a comprehensive case study of the Shanghai Ocean Aquarium Project. It makes an analysis of the background and operations of the government administration and draws a conclusion about management modes of Shanghai experience.