Viewers expect to see their sports in high-definition andmore and more broadcasters are delivering the big fileformat size with stunning results. The challengeremains in re-purposing this sought after content forengaging and interactive viewing via mobile devices.Small mobile device screens are here to stay andbroadcasters need to re-evaluate postproductionstrategies and workflows for delivering compellingbroadcast quality content to this new breed of sportsviewers. This white paper discusses new postproductiontechnologies and workflows for re-purposing HDTVSports content for Mobile devices.1. Making the Money Shot - the new protocol foreditors assembling sporting event highlights and fastaction shots for small screen viewing. The white paperwill take you through how it can be done and what toolscan be used to achieve it.2. Brand opportunities interactive mobile generationcreates new avenues of revenue. Creative teams canturn to special real-time 3D motion graphics toolsdesigned to easily create and transmit graphic overlaysfor titles and promotions for the small screen.
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