Globo Play - TV Globo Brazil goes OTT with Simulcast, VOD and 4K on the Cloud

摘要

Globo has launched its OTT service calledGlobo Play, which allow viewers to watch simulcasttransmission of Globo local free to air broadcast TV basedon GPS and IP location services, catch up online whateverwas aired on TV one hour later, access 7.5 thousand hoursof archived content and also enjoy premium Globo 4Kproduction. To accomplish this, Globo has implemented adigital playout with a workflow orchestration that generatesall video and audio profiles with respective metadata to ourown Globo.com content delivery network. Apps were builtnatively for iOS, Android and major Smart TVs operatingsystems, by an in-house development team using agilemethodology, to explore most of device capability andprovide the ultimate user experience. All backend servicesrun at Globo.com datacenter using Platform as a Servicecloud infrastructure.