BRAZILIAN ‘RIDESA’: RD NETWORK ON ETHANOL GREEN TECHNOLOGY 'Technology and the Global Challenges: Security, Energy, Water, and the Environment' The Integration of Technology and Business Strategy

摘要

Once reflecting about green technology research and development (R&D) efforts along with its related events in real world dimensions as a critical question for sustainability of renewable energy resources, this paper introduces the case of RIDESA?s System and its PMGCA R&D Network, a Brazilian federal governmental R&D program that has being implemented by ten public Federal Universities and operates in order to constantly create and improve sugarcane genetic breeding matrices. This Brazilian biotechnology sugarcane R&D segment has emerged in early seventies pushed by a huge nationwide ethanol?s automobile fuel substitution program released by federal government during the military regime in response to the first oil crisis of 1973. Ridesa?s history and milestone dates are emphasized in a way to characterize two different organizational phases in time: a prime survival period and a secondary, success phase. Theory of Network Organizational Form and Fit is applied for such characterization. The same way, elements in Theory of Strategy such as Knowledge-based view (KBV) contextual framework are also resorted inhere to formally translate Ridesa PMGCA circumstances. Furthermore, some recent results from PMGCA network are presented, supporting arguments about Ridesa sui generis organizational path: from failure to success.