This paper contends that current soft-proofing systems for print products should more correctly be described as soft-preview systems. They currently do not visualize the appearance and mechanical properties of a final printed and finished product with sufficient accuracy to be part of a formal enforceable contract between manufacturer and buyer. This paper discusses a systematic approach to assemble a measurement-based system which measures, models, renders and evaluates visual appearance attributes like gloss and elaborates on existing approaches and challenges that must be addressed in order to implement a high-fidelity real-world soft proofing service for a scalable web-to-print application.
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