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Context-Aware Query Suggestion by Mining Click-Through and Session Data

机译:通过挖掘点击和会话数据的上下文感知查询建议

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Query suggestion plays an important role in improving the usability of search engines. Although some recently proposed methods can make meaningful query suggestions by mining query patterns from search logs, none of them are context-aware -they do not take into account the immediately preceding queries as context in query suggestion. In this paper, we propose a novel context-aware query suggestion approach which is in two steps. In the offline model-learning step, to address data sparseness, queries are summarized into concepts by clustering a click-through bipartite. Then, from session data a concept sequence suffix tree is constructed as the query suggestion model. In the online query suggestion step, a user's search context is captured by mapping the query sequence submitted by the user to a sequence of concepts. By looking up the context in the concept sequence suffix tree, our approach suggests queries to the user in a context-aware manner. We test our approach on a large-scale search log of a commercial search engine containing 1.8 billion search queries, 2.6 billion clicks, and 840 million query sessions. The experimental results clearly show that our approach outperforms two baseline methods in both coverage and quality of suggestions.
机译:查询建议在提高搜索引擎的可用性方面起着重要作用。尽管最近提出的一些方法可以通过从搜索日志中挖掘查询模式来提出有意义的查询建议,但是它们都不是上下文感知的,它们没有将紧接在前的查询作为上下文在查询建议中。在本文中,我们提出了一种新颖的上下文感知查询建议方法,该方法分为两个步骤。在离线模型学习步骤中,为了解决数据稀疏问题,通过将点击后的两部分聚类,将查询汇总为概念。然后,从会话数据中构造概念序列后缀树作为查询建议模型。在在线查询建议步骤中,通过将用户提交的查询序列映射到概念序列来捕获用户的搜索上下文。通过在概念序列后缀树中查找上下文,我们的方法以上下文感知的方式向用户建议查询。我们在包含18亿次搜索查询,26亿次点击和8.4亿次查询会话的商业搜索引擎的大规模搜索日志中测试了我们的方法。实验结果清楚地表明,我们的方法在建议的覆盖范围和建议质量方面均优于两种基准方法。

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