A new era of mobile shopping based on intelligent fuzzy neuro-based shopping agents

摘要

Owing to the increasing number of mobile e-commerce applications using WAP technology, intelligent agent-based systems have become a new trend of development in the new millennium. Traditional web-based agent systems suffer various degrees of deficiency in terms of the provision of 'intelligent' software interfaces and light-weighted coding to be implemented in WAP devices. In this paper, the author proposes a comprehensive and intelligent-based agent platform known as 'intelligent java agent development environment' for the development of smart (via the implementation of 'conscious layer'), compact and highly mobile agent applications. From the implementation point of view, the author introduces an intelligent fuzzy neural-based mobile shopping agent based on the integration of WAP and java servlets technology. Promising results in terms of agent mobility, fuzzy-neural shopping efficiency and effectiveness have been obtained.