A Research Framework of Web Search Engine Usage Mining

摘要

The log files of search engines record the interactive procedure between users and the system completely. Mining the logs can help us to discover the characteristics of user behaviors and to improve the performance of search systems. This paper gives a framework on Web search engine usage mining, which includes the choice of data collections, the methods of data preprocessing, and an analysis and comparison of search behaviors from different countries. We also explore its applications on improving the effectiveness and efficiency of search engines.